Master of Business Administration

Academic Background

• B.A in Business Marketing - California State University at Northridge
• M.B.A. - California State University at Northridge
• Ph.D. in Marketing - University of Oregon

Teaching Area

• BADM 540- Marketing Management
• Marketing Research
• Integrated Marketing Communications
• Sports Marketing

Areas of Competence

• Marketing Research
• Sports Marketing
• Internet Marketing
• Integrated Marketing Communications

Research Interests

• Internet consumer behavior
• Internet trust development
• Signaling theory
• Sports marketing
• Fan behavior
• Nostalgia in marketing

Experience

Teaching

• Associate Professor- Eastern Washington University
• Assistant Professor- California State University
• Assistant Professor- Pepperdine University
• Assistant Professor- Butler University

Professional

• Director of SAT Program- Sylvan Learning Center
• Assistant Food and Beverage Manager- Hyatt Westlake Plaza Hotel
• Network Analyst- LLDS/WorldCom Telecommunications
• International Marketing Analyst- Simon Petrochemicals Inc.