TikTok shout-out puts EWU Football on the national feed

Barstool Sports personality “Barstool Gruden” unboxes a care package from Eastern Washington Athletics

Barstool Sports unboxing the red turf from his package.

CHENEY, Wash. — Eastern Washington University’s famous red turf earned fresh national buzz this week after Jon Gruden, the former NFL head coach, now a media personality shared a TikTok unboxing of an Eagles-gear care package on May 13, 2025. The video—now past 500,000 views—kicks off with his trademark line, “This box came allllll the way from Cheney, Washington… it’s the Eastern Washington Eagles!” before he reveals a haul of EWU swag.

Throughout the clip, Gruden sprinkles in shout-outs to #proeags greats Cooper Kupp and Michael Roos, underscoring the program’s proud NFL pedigree and showing genuine appreciation for EWU’s football history.

The timely spotlight arrives as EWU Athletics ramps up its social presence ahead of the 2025-26 season. Fans can follow the Eastern Eagles on Facebook, Instagram and X (@EWUAthletics) for behind-the-scenes access, schedule drops and more red-turf moments.

Watch the TikTok video.