Bachelor of Arts in Business Administration - Marketing The Marketing major opens dynamic career possibilities in a broad spectrum of industries and services. http://www.ewu.edu/cbpa/programs/marketing/marketing-degrees/marketing en-us Wed, 17 Sep 2014 13:33:04 UTC Wed, 17 Sep 2014 13:33:04 UTC webmaster@ewu.edu webmaster@ewu.edu

Bachelor of Arts in Business Administration - Marketing

The Marketing major opens dynamic career possibilities in a broad spectrum of industries and services.marketing, management, degree, bachelor, majorMajor<p>Marketing deals with market research, product planning, pricing decisions, advertising, sales promotion and sales management. Marketing professionals occupy strategic territory between a firm and its external environment. The marketing program opens dynamic career possibilities in a broad spectrum of industries and services.</p> <p><strong>The College of Business and Public Administration has specific requirements for formal admission into the Bachelor of Arts in Business Administration (BAB) degree program.</strong> These requirements must be met before continuation into upper division business courses. Please see&nbsp;<a href="/cbpa/business-advising" target="_blank">Undergraduate Business Advising</a>&nbsp;for more information on formal admission requirements.</p><p>Courses taken for the Marketing major beyond the required business administration core are not counted double toward the Finance major, the (Business) Economics major, the Human Resource Management Option, the Operations Management Option or the General Business Option.</p> <p><strong>Required Business Administration Core (69 credits)</strong><strong></strong></p> <p><strong>Required Marketing Courses (16 credits)</strong></p> <p>MKTG 400 Buyer Behavior (4)</p> <p>MKTG 411 Marketing Research (4)</p> <p>MKTG 412 Marketing Management (4)</p> <p>MKTG 417 Marketing Analysis (4)<strong></strong></p> <p><strong>Electives (8-10 credits)</strong></p> <p>Select approved, related electives in consultation with your faculty advisor.</p> <p><a href="Documents/CBPA/Undergraduate Advising/Flow Charts/Marketing 2014.pdf" target="_blank">Marketing Course List</a></p> <p><a href="Documents/CBPA/Undergraduate Advising/Flow Charts/Core 2014.pdf" target="_blank">Business Administration Core Course List</a></p>Department of Management668 N. Riverpoint Blvd., Suite ASpokane, WA 99202-1677509.828.1260cgreen@mail.ewu.edu509.828.1275Programs by College/School EWU Home Admissions Apply for Admission Academics at Eastern Life at EWU Search Athletics http://blogs.ewu.edu Upcoming Events News Community Resources EWU on TwitterTemplate/ewulogo.png

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